Nutrition Fortnight Sparks Mass Health Movement Across Bihar

Bihar’s Nutrition Fortnight 2025 transformed into a grassroots movement, mobilising communities to fight malnutrition and embrace healthier lifestyles.

Nutrition Fortnight

Patna: The Seventh Nutrition Fortnight, a state-wide campaign to combat malnutrition and promote healthy living, concluded in Bihar on Tuesday with an outpouring of public participation and awareness. The two-week drive, which began on April 8, reached more than a hundred thousand Anganwadi centres, transforming rural communities into hubs of nutritional education and grassroots action.

Purnia district emerged as the top performer, recording 106% participation across its centres. It was followed by Nalanda (89%), Madhepura (88%), Kaimur (78%), and Saharsa (78%). The state average stood at an impressive 65% across 1,15,013 centres, underscoring the campaign’s reach.

The initiative focused on critical health awareness themes, particularly the importance of nutrition during the first 1,000 days of life—a key period for child development. Campaigns in villages, schools, and Anganwadi centres included demonstrations on nutritious diets, anaemia prevention, proper hand hygiene, and the preparation of “nutrition gardens.”

Children took part in rallies, poster-making contests, and drawing events, all aimed at fostering an understanding of balanced diets and hygiene practices from an early age.

One of the standout events was the ceremonial Godh Bharai (baby shower), during which pregnant women were given “Poshan Ki Potli” (nutrition bundles) containing essential dietary items and information on prenatal care. They were also educated about government schemes such as the Pradhan Mantri Matru Vandana Yojana and the Mukhyamantri Kanya Utthan Yojana.

Online dashboards tracked activities in real time, enabling transparent monitoring and prompt coordination at every level. Officials and health workers alike noted that the fortnight-long campaign had grown into a full-fledged people’s movement.

“Poshan Fortnight 2025 was not just a programme—it was a public awakening,” said one district official. “It has set Bihar on a firm path toward a malnutrition-free future.”