Patna Press
  • Home
  • Patna
  • Bihar
  • Politics
  • Campus Buzz
  • Crime
  • Nation
  • World
  • Infra
  • Business
  • Lifestyle
  • Opinion
  • About us
No Result
View All Result
  • Home
  • Patna
  • Bihar
  • Politics
  • Campus Buzz
  • Crime
  • Nation
  • World
  • Infra
  • Business
  • Lifestyle
  • Opinion
  • About us
No Result
View All Result
Patna Press
No Result
View All Result
Home Bihar

From Mithila to Global Markets: Bihar’s Push to Build a Premium Makhana Brand

A policy dialogue in Patna brought together producers, entrepreneurs, researchers and policymakers to identify reforms needed in pricing, quality standards, branding and exports to strengthen India's position in the growing global Makhana market.

Vanshika Krishna by Vanshika Krishna
July 20, 2026
in Bihar, Global
Reading Time: 3 mins read
From Mithila to Global Markets: Bihar’s Push to Build a Premium Makhana Brand
0
SHARES
34
VIEWS
Share on FacebookShare on Twitter

Patna: India may be the world’s largest producer of Makhana, but industry experts say converting that production advantage into global market leadership will require significant improvements in quality standards, branding, logistics and market transparency.

These issues were at the centre of the ‘Makhana Dialogue: Strengthening the Market Ecosystem’, organised in Patna by Pragya Sansthan in collaboration with the Chandragupt Institute of Management Patna (CIMP), with the Advanced Study Institute of Asia (ASIA) serving as the knowledge partner. The event brought together Makhana growers, processors, exporters, entrepreneurs, researchers and policymakers to discuss ways to strengthen the crop’s value chain and expand its presence in domestic and international markets.

Why India’s Makhana Industry Is at a Crossroads

Welcoming participants, Kumod Kumar, Chief Executive Officer of the CIMP Business Incubation and Innovation Foundation (CIMP BIIF) and President of TiE Patna, said collaboration among stakeholders would be essential to unlock the sector’s long-term potential.

Kamlakant Pathak, Associate Director of Pragya Sansthan, outlined the objectives of the dialogue and moderated the technical sessions, which focused on the structural challenges affecting the industry.

Experts Highlight Opportunities Beyond Production

Presenting an overview of the sector, Shivani Singh of the Advanced Study Institute of Asia said India continues to dominate global Makhana production at a time when international demand is steadily increasing.

According to her presentation, emerging export opportunities, changing consumer preferences and growing interest in healthy foods offer significant scope for expansion. However, she said strategic interventions would be required to strengthen India’s competitiveness in overseas markets.

Quality, Pricing and Logistics Emerge as Key Challenges

Participants discussed several issues affecting the Makhana value chain, including price volatility, the absence of standardised grading and pricing systems, inconsistent quality standards and logistical challenges in transporting produce from Bihar’s Mithila region to domestic and international markets.

Delegates also examined the need for greater investment in value addition, branding, exports, innovation and accredited testing laboratories. Discussions highlighted the importance of robust quality certification systems that could help build confidence among international buyers.

Several participants argued that creating a distinct global identity for Indian Makhana would be essential if the product is to compete successfully in premium international food markets.

 

Call for Stronger Policy Support

Delivering the keynote address, Controller General of Patents, Designs and Trade Marks Unnat Pandit said Makhana has the potential to emerge as a globally recognised Indian superfood.

He emphasised that stronger market linkages, standardised pricing mechanisms, improved logistics, value addition and policy support would be needed to develop a globally competitive ecosystem. He also highlighted the importance of intellectual property protection, scientific research, quality assurance and innovation in strengthening India’s international position.

According to Pandit, establishing recognised quality benchmarks and encouraging institutional support could help position Indian Makhana as a premium agricultural product in global markets.

Industry Seeks Better Coordination Across the Value Chain

Participants observed that while India leads the world in Makhana production, increasing farmers’ incomes and expanding exports would require closer cooperation between producers, processors, traders, exporters, researchers, financial institutions and government agencies.

The discussions also underscored the need for policy measures to encourage entrepreneurship, support product diversification and improve infrastructure across the supply chain.

Representatives from across the sector, including Lily Jha of Organic Sattva, Abhinav Jha of Tirhutwala.com, Keshav Kumar of Mithila Bhoj and Ajay Kumar of Bodhika, shared their experiences on production, processing, branding, logistics and market access.

What’s Next for the Makhana Sector?

The dialogue concluded with participants agreeing on the need for sustained collaboration between government institutions, research organisations, industry stakeholders and farmer groups to strengthen the Makhana ecosystem.

According to the organisers, the recommendations emerging from the discussions will contribute to future policy deliberations aimed at improving the entire value chain—from production and scientific processing to branding, exports and global market integration—as India seeks to establish Makhana as a premium agri-food product with a stronger international identity.

Tags: Chandragupt Institute of Management Patna (CIMP)Global GrowthMakhanaSuperfood

Related Posts

CIMP Hosts High-Level Dialogue On Bihar’s Small-Town Drinking Water Services
Bihar

CIMP Hosts High-Level Dialogue On Bihar’s Small-Town Drinking Water Services

September 25, 2026
Bihar Transport Department Clears 30,000+ Pending Transport Payment Cases
Bihar

Bihar Transport Department Clears 30,000+ Pending Transport Payments, Relief For Vehicle Owners And Dealers

September 25, 2026
IMD Heavy rain alert in Bihar on September 26
Bihar

Bihar Weather Tomorrow (Sept 26) : Rain To Continue Across State, 30–40 Kmph Winds And Lightning Alert

September 25, 2026
Next Post
Bihar Govt Speeds Up Patna Metro Project: Rs 1,100 Crore Cleared, First Metro Stretch Targeted For June 2027

Bihar Govt Speeds Up Patna Metro Project: Rs 1,100 Crore Cleared, First Metro Stretch Targeted For June 2027

Patna Metro Gets a New Roadmap as Bihar Clears Funds and Sets 2027 Launch Target

Patna Metro Gets a New Roadmap as Bihar Clears Funds and Sets 2027 Launch Target

Why Is Bihar Replacing Its Shops Act? New Bill Could Ease Rules for Small Businesses

Why Is Bihar Replacing Its Shops Act? New Bill Could Ease Rules for Small Businesses

Instagram

  • Rainfall activity is expected to continue across Bihar on September 26, with heavy rain likely in East Champaran, Gopalganj and West Champaran. IMD has also warned of thunderstorms, lightning and strong winds in parts of the state.

#BiharWeather #RainAlert #BiharNews #IMD #PatnaWeather
  • Railways has approved a new Bhuj-Barauni Amrit Bharat Express covering around 2,532 km. The three-day-a-week service will connect Gujarat and Bihar through Rajasthan and Uttar Pradesh, with several stops across Bihar.

#IndianRailways #AmritBharatExpress #BiharNews #RailwayNews #Barauni
  • Muzaffarpur Police have intensified action against obscene songs played in public vehicles and objectionable social media content. Two FIRs have been registered, while teams are conducting raids and monitoring online posts.

#MuzaffarpurNews #BiharNews #MuzaffarpurPolice #CyberCrime #BiharPolice
  • Bihar MLA Maithili Thakur has reached the Netherlands in Europe.

#MaithiliThakur #Netherlands #BiharNews #Bihar
  • RJD leaders staged a protest, demanding the resignation of the Chief Election Commissioner and calling for the cancellation of elections held in Bihar and West Bengal.

The protesters raised concerns over the election process and reiterated their demand for action by the Election Commission.

#RJD #BiharNews #ElectionCommission #BiharPolitics
  • Jan Suraaj founder Prashant Kishor, during a programme in Muzaffarpur, outlined three commitments for teachers ahead of the Bihar MLC elections. He said the party would work towards respect and the 7th Pay Commission for teachers across categories, resolving issues of unaided and aided teachers, and adjusting teachers who are yet to be accommodated. He also said standards would be set for assigning non-academic duties to teachers.

Kishor appealed to graduate voters to vote beyond caste and religion for change. He also said that in graduate constituencies where Jan Suraaj candidates win, the party would provide 10,000 jobs to educated youth, referring to the “Bankipur model.”

#PrashantKishor #JanSuraaj #BiharMLCElection #BiharNews
  • MBBS students protested outside Patna’s Bapu Examination Complex, alleging that some questions in their exam were outside the prescribed syllabus. The protest also affected traffic movement in the area, with police and officials reaching the spot.

#PatnaNews #BiharNews #MBBSStudents #StudentProtest #EducationNews
  • Indian Railways will operate a Kolkata-Banaras special train via Patna from October 6 to November 25. The AC service will make eight trips in each direction, with stops at Patna, Ara, Buxar and other major stations.

#IndianRailways #TrainUpdate #PatnaNews #BiharNews #FestiveSpecialTrain
  • Bihar Congress workers marched in Patna on Friday towards the State Election Commission office, demanding the removal and arrest of Chief Election Commissioner Gyanesh Kumar over concerns related to electoral rolls and the Special Intensive Revision (SIR). Police stopped the protesters and used water cannons as they attempted to move ahead.

Purnia MP Pappu Yadav also criticised the Election Commission and demanded action against Gyanesh Kumar. His remarks were part of the wider political opposition to the Election Commission over the ongoing SIR controversy. 

#BiharNews #Patna #CongressProtest #GyaneshKumar
PMCH Tops Property Tax Payment Among Government Institutions

PMCH Pays Rs 28.50 Lakh Property Tax, Tops Patna’s Government Institutions

by Priyani Pandey
September 25, 2026
0

PMCH has paid Rs 28.50 lakh in property tax this financial year, topping the list of government institutions in Patna.

Bihar Transport Department Clears 30,000+ Pending Transport Payment Cases

Bihar Transport Department Clears 30,000+ Pending Transport Payments, Relief For Vehicle Owners And Dealers

by Priyani Pandey
September 25, 2026
0

Bihar’s Transport Department has resolved more than 30,000 pending payment cases, allowing stalled online transport service processes to move forward.

IMD Heavy rain alert in Bihar on September 26

Bihar Weather Tomorrow (Sept 26) : Rain To Continue Across State, 30–40 Kmph Winds And Lightning Alert

by Priyani Pandey
September 25, 2026
0

Bihar is likely to experience continued monsoon activity on September 26, with heavy rain in three districts and strong winds...

New Amrit Bharat Express To Connect Bhuj And Barauni Three Days A Week

New Amrit Bharat Express To Connect Bhuj And Barauni Three Days A Week

by Aditi Srivastava
September 25, 2026
0

The Railways has approved a new Amrit Bharat Express between Bhuj in Gujarat and Barauni in Bihar, with operations scheduled...

PMCH Tops Property Tax Payment Among Government Institutions
Patna

PMCH Pays Rs 28.50 Lakh Property Tax, Tops Patna’s Government Institutions

by Priyani Pandey
September 25, 2026
0

PMCH has paid Rs 28.50 lakh in property tax this financial year, topping the list of government institutions in Patna.

Read moreDetails
Bihar Transport Department Clears 30,000+ Pending Transport Payment Cases

Bihar Transport Department Clears 30,000+ Pending Transport Payments, Relief For Vehicle Owners And Dealers

September 25, 2026
IMD Heavy rain alert in Bihar on September 26

Bihar Weather Tomorrow (Sept 26) : Rain To Continue Across State, 30–40 Kmph Winds And Lightning Alert

September 25, 2026
New Amrit Bharat Express To Connect Bhuj And Barauni Three Days A Week

New Amrit Bharat Express To Connect Bhuj And Barauni Three Days A Week

September 25, 2026
Obscene Bhojpuri Songs In Public Vehicles Could Lead To Seizure In Muzaffarpur

Obscene Bhojpuri Songs In Public Vehicles Could Lead To Seizure In Muzaffarpur

September 25, 2026

Recent Posts

  • Free Health Check-Up Camp Held At Vidyut Bhawan Under Swachhata Hi Seva Campaign
  • CIMP Hosts High-Level Dialogue On Bihar’s Small-Town Drinking Water Services
  • AIIMS Patna Marks 15th Foundation Day, Plans Mother And Child Block, Cancer Centre And AI Hub
  • PMCH Pays Rs 28.50 Lakh Property Tax, Tops Patna’s Government Institutions
  • Bihar Transport Department Clears 30,000+ Pending Transport Payments, Relief For Vehicle Owners And Dealers
PMCH Tops Property Tax Payment Among Government Institutions

PMCH Pays Rs 28.50 Lakh Property Tax, Tops Patna’s Government Institutions

by Priyani Pandey
September 25, 2026
0

PMCH has paid Rs 28.50 lakh in property tax this financial year, topping the list of government institutions in Patna.

Bihar Transport Department Clears 30,000+ Pending Transport Payment Cases

Bihar Transport Department Clears 30,000+ Pending Transport Payments, Relief For Vehicle Owners And Dealers

by Priyani Pandey
September 25, 2026
0

Bihar’s Transport Department has resolved more than 30,000 pending payment cases, allowing stalled online transport service processes to move forward.

IMD Heavy rain alert in Bihar on September 26

Bihar Weather Tomorrow (Sept 26) : Rain To Continue Across State, 30–40 Kmph Winds And Lightning Alert

by Priyani Pandey
September 25, 2026
0

Bihar is likely to experience continued monsoon activity on September 26, with heavy rain in three districts and strong winds...

New Amrit Bharat Express To Connect Bhuj And Barauni Three Days A Week

New Amrit Bharat Express To Connect Bhuj And Barauni Three Days A Week

by Aditi Srivastava
September 25, 2026
0

The Railways has approved a new Amrit Bharat Express between Bhuj in Gujarat and Barauni in Bihar, with operations scheduled...

Recent News

  • Free Health Check-Up Camp Held At Vidyut Bhawan Under Swachhata Hi Seva Campaign
  • CIMP Hosts High-Level Dialogue On Bihar’s Small-Town Drinking Water Services
  • AIIMS Patna Marks 15th Foundation Day, Plans Mother And Child Block, Cancer Centre And AI Hub
  • Home
  • Patna
  • Bihar
  • Politics
  • Campus Buzz
  • Crime
  • Nation
  • World
  • Infra
  • Business
  • Lifestyle
  • Opinion
  • About us

© 2026 PatnaPress.com

No Result
View All Result
  • Home
  • Patna
  • Bihar
  • Politics
  • Campus Buzz
  • Crime
  • Nation
  • World
  • Infra
  • Business
  • Lifestyle
  • Opinion
  • About us

© 2026 PatnaPress.com