Patna: Patna’s civic authorities have stepped up efforts to tackle urban waste and plastic pollution through a series of public awareness rallies and riverfront campaigns designed to encourage residents to adopt cleaner habits. The initiative, launched under the banner “Clean Habits for a Clean India”, seeks to transform sanitation from a municipal responsibility into a collective community movement.
The Patna Municipal Corporation organised rallies across the Patliputra and Nutan Rajdhani zones, urging citizens to reduce their dependence on single-use plastics and practise waste segregation at home. Demonstrators carried placards and raised slogans promoting environmentally responsible behaviour, while volunteers explained the use of a four-bin system to separate wet and dry waste.
Officials said household-level segregation with green bins for biodegradable waste and blue bins for dry refuse remains one of the most effective ways to streamline disposal and recycling. Residents, students and local groups participated in large numbers, pledging to adopt a plastic-free lifestyle and contribute to keeping their neighbourhoods clean and healthy.
The campaign extended beyond residential areas to the city’s historic riverfront. Special anti-littering drives were held at Khajekalan and Bhadra ghats in the Azimabad and Patna City zones, where authorities focused on preserving the cleanliness of the Ganga. Volunteers appealed to visitors not to litter, spit or discard plastic waste along the banks, highlighting the environmental and cultural significance of the river.
School children, youth organisations and local residents joined the effort, taking part in outreach activities aimed at promoting everyday habits that reduce pollution. Civic officials stressed that safeguarding the Ganga’s purity and improving urban hygiene would require sustained public cooperation, describing cleanliness as a shared responsibility rather than a one day exercise.
